Re-Design of Docklands in Melbourne, Australia

Typographical Systems

This project was done in collaboration with five students from Billy Blue College of Design in Melbourne Australia. I did there my semester abroad. We redesigned a Melbourne district due to the lac of attraction. Stylish, simplistic – yet, energetic & modern. These were the key words identified throughout the development process of this branding.

This is the complete brand book for Docklands.
This is the Logo for the campaign.
These are some posters in action at tram stations in Melbourne, Australia.
This is how the landing page looks like.
We developed an app version for tablet and smart phone.

Joint Copyrights: Jamie Greentree | Luke Dempsey | Miriam Hall | Michelle Kovacic